Last Updated — 
July 17, 2018

SmartBuyGlasses vs. Frames Direct

The original online eyewear retailer.
Shop Now
The world’s biggest range of designer and own-label eyewear.
Shop Now

Benefits

SmartBuyGlasses offer fashionable frames for men, women and kids. They have an extensive range of designer brands in their portfolio, as well as their more affordable, own-label collection. They also ship for free internationally, no matter where you’re located in the world, and have a 100-day return policy.

Frames Direct is a one-stop shop for everything eyewear-related. From a variety of contact lens options to hundreds of designer glasses on offer, you’re truly spoilt for choice. The customer service team is made up of qualified opticians and always on hand to help. Also, for every pair of eyeglasses bought, the company will donate a pair to someone who needs them.

Drawbacks

SmartBuyGlasses is a one-stop online shop for eyewear, as well as a hub of resources for glasses and contact lens wearers; however, their wealth of information and product choice can feel a little overwhelming at times.

The site has a very basic Face Shape Guide and Glasses Size Guide. There’s no way of telling whether your chosen pair of specs will suit you until they arrive at your doorstep and you’ve tried them on. Plus the Frames Direct standard shipping times can vary depending on what you’ve ordered and where you’re located.

Our Verdict

By offering top designer frames at higher price points in addition to stylish own-label frames at more affordable prices, there truly is something for every taste and budget at SmartBuyGlasses. The wide range of choice is phenomenal, and the fact that they provide a number of useful resources for glasses and contact lens wearers (including a virtual try-on feature) is an added bonus. The sheer amount of styles can feel overwhelming at times, but the site makes shopping with the company as easy and straightforward as possible by offering different filter and sorting options.

Frames Direct offer an abundance of fashion-forward designer brands at incredible discounted prices. You can tell that they’re part of a company that has been in the business for a long time and know what they’re doing, just by how informative and extensive their website is. There’s no doubt about it: Frames Direct is an eyewear innovator.

Frame Selection

✔ Adult Frames
✔ Kids Frames
✔ Half-Rim Frames
✔ Rimless Frames
✔ Sunglasses
✔ Adult Frames
✔ Kids Frames
✔ Half-Rim Frames
✔ Rimless Frames
✔ Sunglasses

Frame Styles

100+ Brands
✔ Retro/Vintage
✔ Classic
✔ Sporty
✔ Aviator
100+ Brands
✔ Retro/Vintage
✔ Classic
✔ Sporty
✔ Aviator

Lens Options

✔ Reading Glasses
✔ Bifocals
✔ Trifocals
✔ High Index
✔ Lens Tints
✔ Special Coatings
✔ Reading Glasses
✔ Bifocals
✔ Trifocals
✔ High Index
✔ Lens Tints
✔ Special Coatings

Perks

✔ Free Shipping
✔ Virtual Try-On
✔ Home Try-On
✔ Free Shipping
✔ Virtual Try-On
✔ Home Try-On